The word, SEO is often referrers to ‘Search Engine Optimization’. If you are doing any serious business online, there are chances that you already have an idea of what seo is, and how it works, but the truth of the matter is that there are always ‘newbies’ (the internet slang for beginners) in any business. This article if focused in giving the beginner a general overview of the concept and how best the newbie could fully utilize its potential.
We can remember back in the days when we used the ‘YELLOW PAGES’ to search out various companies and their offers. It used to be a lot of work then. Businesses were posted in alphabetical order, which attempted to ease the searches. The internet, particularly the search engines have taken over the physical search for companies and service providers. The only and most important difference is that the search engine results are fully optimized. This is where SEO comes to play. No matter how beautiful your site and blog is, if they not optimized, they will not show up in the search engine results, meaning that no one will see or notice you.
So we can now say in our own terms, that seo, is the laid down process that needs to be followed if you want to get traffic to your site through ranking your site on the number one page of the search engines. This is a different ranking from the paid number one spot, often referred to as Search Engine Marketing (SEM). It is also different from ranking your company name on number one page because, if your company name happens to be very unique, google and other search engines are smart enough to place your name up there by default
It is important for website owners to be able to perform these basic techniques on their sites. Stay close to this site as we will be revealing the best steps to get optimized.